Tactics on How to Get More Customers in Your Restaurant

admin | Technology

The restaurant industry is very competitive and thus, to get more clients, you have to go the extra mile. It is, therefore, very important to learn how you can attract more customers to your restaurant and stay on top of the game. Here are some of the tactics to use.

Social Media

Most people are on social media today. They use the platform not only for entertainment but to also stay in the know-how. Use different sites to advertise your business. For example, you can use Instagram to share photos of the delicious food you serve. Twitter can be used to announce promotions and offers while you can use Facebook to come up with a page that serves as your website. For instance, Michelangelo of Riverhead uses tactics to increase their engagement as an Italian Restaurant in New York.

On the page, you can share details regarding your operation hours, announce any upcoming special events, and also post coupons. Remember to include your restaurant’s address in the posts and use high-quality logos to draw more customers in. This way, they will be more attracted to your restaurant.

Embrace Huge Events

Some of the big events you can embrace include sporting events, New Year’s Eve, and Valentine’s Day. These are the occasions people are looking forward to spending some good time in a great restaurant. If you fail to advertise during these events, you will be missing out big time as these are some of the best sales opportunities. Get customers coming to your restaurant during these special days and you will not only notice an increase in your profits but also in your client base.

Have Live Music

Who does not like getting entertained while having dinner in a restaurant? This is one of the best tactics to attract more customers. Have a band playing live music in your restaurant and you will notice an increase in the number of customers. Adding live music to your menu will make customers feel like your restaurant is the best place to be.

Think Local

There are numerous marketing options right in your backyard that can get the name of your restaurant out there. Some of the ways to do that include:

  1. Sponsoring a Local Team

This could be a hockey team in your area. You could have it named after your restaurant or have them use your logo in their uniforms. You can also sponsor them in tournaments. This is not only a way of getting exposure but also giving back to society.

  1. Making Charity Donations

You can team up with a local charity by either providing food from your restaurant for an annual gala or plan for your employees to volunteer at a food shelf in your neighborhood. Donating to small fundraisers will also do the trick if you are not ready t make huge commitments. You get to put the name of your restaurant out there while helping the community at the same time.

  • Offer Gift Cards

This is a trick that works every time. People love gift cards and if they get wind that your restaurant offers such, they will start flocking there to benefit from them. Once they come to your restaurant, make them loyal customers by providing the best in terms of food, ambiance, and service. This will bring in more customers and ultimately more revenue.

Go ahead and choose any of the above tactics to increase customers in your restaurant.

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A Waterproof E-Reader

admin | Technology

Just about anywhere, you can do some reading with so many portable devices made available in the market. You can read about that flooring problem you have – who knows, you might just find a good article about in your online library, or maybe you can check the latest New York Times bestseller, or whatever it is that interests you. 

One of the best times to do some leisure reading is when you’re at the beach, but if you worry about soaking it up, then you better get yourself a waterproof E-Reader!

Here’s a list of what’s the latest available eBook on the Market today.

Kindle Oasis 2

  •   The second gen Oasis is and it’s also the first Kindle to have a 7-inch screen, this is Amazon’s first waterproof Kindle.
  •   It can withstand being submerged in up to 2 meters of water for up to 60 minutes with an IPX8 rating.

Waterfi Kindle Paperwhite

  •   For the past 5 years, Waterfi has been selling Kindle Paperwhites that they waterproof themselves aftermarket.
  •   They come with a 1-year warranty and have an IPX8 rating but Waterfi isn’t even allowed to call it a Kindle on the product page.
  •   The item is pretty expensive which is a drawback; for only $20 more, you can obtain a satisfying Kindle Oasis 2.

Kobo Aura One

  •   With an IPX8 rating, the 7.8-inch Kobo Aura One has HZO Protection
  •   In up to 2 meters of water, making it waterproof for up to 60 minutes. It is also waterproof for the limited Edition 32GB model.

Kobo Aura H2O Edition 2

  •   The latest waterproof e-reader from Kobo is the second generation Kobo Aura H2O.
  •   Like the Aura One, it has an IPX8 rating and it has a smaller 6.8-inch screen.

Kobo Aura H2O

  •   One of the first waterproof e-readers available was the first gen Kobo Aura H2O.
  •   It’s not quite as waterproof as the other models, but it can withstand being submerged in up to 1 meter of water for 30 minutes and with IP67 certified.

Nook Glowlight Plus

  •   With an IP67 rating, B&N’s previous Nook model was waterproof.
  •   For $79, it’s still available new on Amazon and B&N sells them refurbished making it the cheapest waterproof e-reader available to purchase.

Pocketbook Aqua 2

  •   The Pocketbook Aqua 2 is another choice for a waterproof ebook reader as Pocketbook e-readers aren’t widely available.
  •   It’s not quite as waterproof as some other models but it can handle being dropped into 1 meter of water and it has an IP57 rating.

Tolino Vision 4 HD

  •   Available in parts of Europe but Tolino is a brand that’s not sold in North America.
  •   Available in 6-inch model
  •   It comes with Water Protection by HZO, and at a depth of 1 meter making it waterproof for 30 minutes.

Tolino Epos

  •   Available in 7.8-inch model
  •   It’s waterproof for up to 30 minutes in 1 meter of water and has the same waterproofing as the Vision 4 HD.


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Cell Phone Progression

admin | Technology

Communications devices have come a long way. There are more dated ways to communicate over long distances, but I’ll start with cell phones. The first widely used cell phones, which came out in the 1980s, were extremely large. They did not fit in pockets, like the cell phones of today. Instead, they were larger than bricks! Why, then, would people use them? There is a simple answer for this. People used those huge cell phones because of convenience. If you can believe it, using those large phones were once a symbol of status and wealth. Not everyone had one. And they were extremely expensive. These days, cell phones are relatively inexpensive and almost everyone has one.

After the “brick” cell phones hit the market, companies decided to find a way to mass market cell phones. They did this by shrinking the size of cell phones and making them cheaper. Who remembers the Nokia phones? And what about the flip phones? They were common, just over 10 years ago. But something happened about 10 years ago that changed everything when it comes to cell phones. Apple released the first iPhone.

This wasn’t just a cell phone. It was something else entirely. It was a smartphone! Before, in the “old days”, people could just call someone or send a short text message. The iPhone changed all of that. Now, you can edit a calendar, check email surf the Internet, watch videos, and even have a live video conversation. This all changed only 10 years ago! Many of us wouldn’t even know what to do without smartphones today. How did we live without them? This just goes to show that we should always be thankful for what we have. 10 years from now, when we have a new invention, we’ll wonder what life was like today before we had the new invention!

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admin | Technology

Apple started out as a computer manufacturer. They made their own computers. And they still do. They were actually one of the first companies to create computers. Given this fact, it’s easy to see why they have such advanced technology in building their computers. But computers aren’t the only thing Apple releases to the public.

Since the computers, Apple has put out multiple products. Some of them are the iPod, iPhone, and Apple TV. Many people don’t know what Apple TV is. However, it’s a really simple product. Most people have heard of a Roku or Fire Stick. Apple TV is simply Apple’s version of that. It’s a streaming device in which owners can stream things such as Netflix shows.

The iPhone is arguably Apple’s most famous product. Well, maybe it’s not very arguable. Generally half of people who own smartphones own an iPhone. And with the iPhone, the owner has headphones. It’s a nice hands free way to talk on the phone or listen to music. But the headphones that come with the iPhone need to be connected to the iPhone. Because of this, there are limits on these speakers. Apple is all about innovation, so they decided to cut the cord.

The solution to this problem is called Apple Airpods. These are especially the same as headphones but without the cord. This wireless technology, the owner is able to stream the sound from the iPhone directly into the Airpods. And the Airpods stay firmly in the owner’s ears. This makes it easier for people to do thing such as exercise while listening to music. If the iPhone is in their pocket, there doesn’t have to be a long cord stretching all the way up to the owner’s ears.

Airpods have been out for just over a year. If interested, check them out today!

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Apple Stock

admin | Technology

People love Apple products. I love Apple products and own numerous. I have an iPhone 6, 5, 4, and even the original one. I remember owning the iPod. iPhones have generally made the iPod old news. After all, people can simply stream music from their iPhone. Some people still like iPods because they are very small and good for listing to music while running or working out. If people love Apple products, people should love Apple stock too.

Apple’s stock, as of December 2017, is up 50% this year. That is a massive increase! That means if I bought Apple stock on January 1st on this year, with $10,000, I would not have $15,000. Apple is up 540% in the past 10 years. That is also a massive increase! That means, if I invested $10,000 10 years ago, I would have over $50,000 now! That is simply amazing.

Apple’s stock is near its all-time high. Actually, the entire market is at its all-time high. Congress is about to pass a tax bill which will lower the taxes of companies. This means that these companies will be able to hire more people, invest more money in their own companies, and buy back stock. When a company buys back stock, the stock price rises even higher. Therefore, even though the market is at all-time highs, it can climb much higher still. It’s a great time to get in the market, even still.

Apple is one of the greatest success stories for a publicly traded company. Apple is worth nearly $1 trillion. To most people, that number is unthinkable. That amount of money can buy entire countries! Apple will get richer. What about us? The way to get richer is to grow with Apple. Invest in Apple and, over time, witness a massive increase in monetary returns.

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My iPhone 6

admin | Technology

Given that this is an Apple-related blog it might be a surprise that, in 2017, I still have an iPhone 6. “Blasphemy!”, some might scream. I get it. How could I be so far behind but still claim to be an Apple fan? The answer is simple, really. My phone still works great. And that’s one reason I love Apple!

Their products are great, their service is great, and their stock is at all-time highs. Speaking of Apple stock, if I had to choose between a new iPhone and their stock, I would probably choose the stock. It has been running a long-time rally for many years.

Let’s get back to my iPhone 6. Since then, Apple has released the iPhone 7, iPhone 8, and even the iPhone X (which is pronounced “ten”, for some reason). The only issue with my current phone is that I constantly have to delete or transfer unwanted pictures or videos. This is because the space on my phone is limited. I think the next time I upgrade my phone I will get one with more storage. It’s less hassle for me to not have to transfer pictures every few months. My partner at home health agrees with me.

The iPhone 6 comes in two sizes. I have the smaller of the two. But the one I have is still larger than the iPhone 5. When I decide to upgrade my phone, I will probably get the larger of the two screens. This is because I enjoy watching movies on my phone at times. Whether it’s YouTube or Netflix, I do enjoy a larger view display area when watching my favorite show.

My only dilemma is deciding when to upgrade. Since 2017 is coming to a close, I don’t see myself with a newer phone over the next few weeks. I think 2018 will, however, be the time I make the switch.

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