Tactics on How to Get More Customers in Your Restaurant

admin | Technology

The restaurant industry is very competitive and thus, to get more clients, you have to go the extra mile. It is, therefore, very important to learn how you can attract more customers to your restaurant and stay on top of the game. Here are some of the tactics to use.

Social Media

Most people are on social media today. They use the platform not only for entertainment but to also stay in the know-how. Use different sites to advertise your business. For example, you can use Instagram to share photos of the delicious food you serve. Twitter can be used to announce promotions and offers while you can use Facebook to come up with a page that serves as your website. For instance, Michelangelo of Riverhead uses tactics to increase their engagement as an Italian Restaurant in New York.

On the page, you can share details regarding your operation hours, announce any upcoming special events, and also post coupons. Remember to include your restaurant’s address in the posts and use high-quality logos to draw more customers in. This way, they will be more attracted to your restaurant.

Embrace Huge Events

Some of the big events you can embrace include sporting events, New Year’s Eve, and Valentine’s Day. These are the occasions people are looking forward to spending some good time in a great restaurant. If you fail to advertise during these events, you will be missing out big time as these are some of the best sales opportunities. Get customers coming to your restaurant during these special days and you will not only notice an increase in your profits but also in your client base.

Have Live Music

Who does not like getting entertained while having dinner in a restaurant? This is one of the best tactics to attract more customers. Have a band playing live music in your restaurant and you will notice an increase in the number of customers. Adding live music to your menu will make customers feel like your restaurant is the best place to be.

Think Local

There are numerous marketing options right in your backyard that can get the name of your restaurant out there. Some of the ways to do that include:

  1. Sponsoring a Local Team

This could be a hockey team in your area. You could have it named after your restaurant or have them use your logo in their uniforms. You can also sponsor them in tournaments. This is not only a way of getting exposure but also giving back to society.

  1. Making Charity Donations

You can team up with a local charity by either providing food from your restaurant for an annual gala or plan for your employees to volunteer at a food shelf in your neighborhood. Donating to small fundraisers will also do the trick if you are not ready t make huge commitments. You get to put the name of your restaurant out there while helping the community at the same time.

  • Offer Gift Cards

This is a trick that works every time. People love gift cards and if they get wind that your restaurant offers such, they will start flocking there to benefit from them. Once they come to your restaurant, make them loyal customers by providing the best in terms of food, ambiance, and service. This will bring in more customers and ultimately more revenue.

Go ahead and choose any of the above tactics to increase customers in your restaurant.

Travel as the Best Form of Education

admin | Tech

People travel for different reasons. Some would like to explore the world out there while others just simply want to have some fun. Unknowingly when you travel you get to learn a lot of things you are not able to learn in school.

Traveling lets you experience the real world. Actually being in Taj Mahal, seeing the wonderful architecture and listening to the tour guide is completely different from reading about it in books or even watching on National Geographic.

Traveling allows you to learn more about life and the world and that is the best form of education you can ever get.

Here are the top reasons travel is the best form of education.

Learn more about History

Your history books will tell you things from the point of view of the author. These books also only give you snippets of every event in history.

When you are actually in the place where history took place, you get to fully understand the surrounding circumstances. Visiting historical landmarks and museums provide you with a better understanding of the world and people of different cultures. You can find more about travels around the world from our good friend at the best Boca Raton SEO Company in Florida.

Learn Different Languages

English is the universal language and you will be fine with it in most parts of the world. Learning a little bit of the language of the country you are visiting will make you enjoy the country more and will make going around a lot easier.

When you are traveling you will definitely pick up a few words from the native speakers. This will help expand your cultural knowledge as well as develop your listening and speaking capabilities.

Even if you have studied multiple languages, travel provides the best avenue for you to master them. You are testing your speaking capabilities of that language in the real world. You will also get to learn about the right intonation and accent because you will be talking with native speakers. These things you will seldom learn in language schools.

Learn Different Cultures

Learning about different cultures gives you a better understanding of how people react to certain situations. In the Philippines, Spain, and México it is common for almost everyone to take a post-lunch nap (“siesta”). It is also common in Italy for people to take post-meal walks (“passeggiatas”). Travel also gives you the opportunity to try different authentic cuisines.

Before you leave for a certain country it is best to read up on their culture so you do not get a “culture shock”. You will also be able to embrace their culture even for just a while.

Women tourists in Dubai should wear an “abaya” (a piece of clothing covering your own clothes) when visiting certain places. Embrace and immerse with the culture of the country you are visiting and you will surely learn a lot. Florida is also a great spot to visit.

Travel and education should always go hand in hand. Traveling is the best way to satisfy your curiosity about the world and learn more.

A Waterproof E-Reader

admin | Technology

Just about anywhere, you can do some reading with so many portable devices made available in the market. You can read about that flooring problem you have – who knows, you might just find a good article about in your online library, or maybe you can check the latest New York Times bestseller, or whatever it is that interests you. 

One of the best times to do some leisure reading is when you’re at the beach, but if you worry about soaking it up, then you better get yourself a waterproof E-Reader!

Here’s a list of what’s the latest available eBook on the Market today.

Kindle Oasis 2

  •   The second gen Oasis is and it’s also the first Kindle to have a 7-inch screen, this is Amazon’s first waterproof Kindle.
  •   It can withstand being submerged in up to 2 meters of water for up to 60 minutes with an IPX8 rating.

Waterfi Kindle Paperwhite

  •   For the past 5 years, Waterfi has been selling Kindle Paperwhites that they waterproof themselves aftermarket.
  •   They come with a 1-year warranty and have an IPX8 rating but Waterfi isn’t even allowed to call it a Kindle on the product page.
  •   The item is pretty expensive which is a drawback; for only $20 more, you can obtain a satisfying Kindle Oasis 2.

Kobo Aura One

  •   With an IPX8 rating, the 7.8-inch Kobo Aura One has HZO Protection
  •   In up to 2 meters of water, making it waterproof for up to 60 minutes. It is also waterproof for the limited Edition 32GB model.

Kobo Aura H2O Edition 2

  •   The latest waterproof e-reader from Kobo is the second generation Kobo Aura H2O.
  •   Like the Aura One, it has an IPX8 rating and it has a smaller 6.8-inch screen.

Kobo Aura H2O

  •   One of the first waterproof e-readers available was the first gen Kobo Aura H2O.
  •   It’s not quite as waterproof as the other models, but it can withstand being submerged in up to 1 meter of water for 30 minutes and with IP67 certified.

Nook Glowlight Plus

  •   With an IP67 rating, B&N’s previous Nook model was waterproof.
  •   For $79, it’s still available new on Amazon and B&N sells them refurbished making it the cheapest waterproof e-reader available to purchase.

Pocketbook Aqua 2

  •   The Pocketbook Aqua 2 is another choice for a waterproof ebook reader as Pocketbook e-readers aren’t widely available.
  •   It’s not quite as waterproof as some other models but it can handle being dropped into 1 meter of water and it has an IP57 rating.

Tolino Vision 4 HD

  •   Available in parts of Europe but Tolino is a brand that’s not sold in North America.
  •   Available in 6-inch model
  •   It comes with Water Protection by HZO, and at a depth of 1 meter making it waterproof for 30 minutes.

Tolino Epos

  •   Available in 7.8-inch model
  •   It’s waterproof for up to 30 minutes in 1 meter of water and has the same waterproofing as the Vision 4 HD.


Cell Phone Progression

admin | Technology

Communications devices have come a long way. There are more dated ways to communicate over long distances, but I’ll start with cell phones. The first widely used cell phones, which came out in the 1980s, were extremely large. They did not fit in pockets, like the cell phones of today. Instead, they were larger than bricks! Why, then, would people use them? There is a simple answer for this. People used those huge cell phones because of convenience. If you can believe it, using those large phones were once a symbol of status and wealth. Not everyone had one. And they were extremely expensive. These days, cell phones are relatively inexpensive and almost everyone has one.

After the “brick” cell phones hit the market, companies decided to find a way to mass market cell phones. They did this by shrinking the size of cell phones and making them cheaper. Who remembers the Nokia phones? And what about the flip phones? They were common, just over 10 years ago. But something happened about 10 years ago that changed everything when it comes to cell phones. Apple released the first iPhone.

This wasn’t just a cell phone. It was something else entirely. It was a smartphone! Before, in the “old days”, people could just call someone or send a short text message. The iPhone changed all of that. Now, you can edit a calendar, check email surf the Internet, watch videos, and even have a live video conversation. This all changed only 10 years ago! Many of us wouldn’t even know what to do without smartphones today. How did we live without them? This just goes to show that we should always be thankful for what we have. 10 years from now, when we have a new invention, we’ll wonder what life was like today before we had the new invention!


admin | Technology

Apple started out as a computer manufacturer. They made their own computers. And they still do. They were actually one of the first companies to create computers. Given this fact, it’s easy to see why they have such advanced technology in building their computers. But computers aren’t the only thing Apple releases to the public.

Since the computers, Apple has put out multiple products. Some of them are the iPod, iPhone, and Apple TV. Many people don’t know what Apple TV is. However, it’s a really simple product. Most people have heard of a Roku or Fire Stick. Apple TV is simply Apple’s version of that. It’s a streaming device in which owners can stream things such as Netflix shows.

The iPhone is arguably Apple’s most famous product. Well, maybe it’s not very arguable. Generally half of people who own smartphones own an iPhone. And with the iPhone, the owner has headphones. It’s a nice hands free way to talk on the phone or listen to music. But the headphones that come with the iPhone need to be connected to the iPhone. Because of this, there are limits on these speakers. Apple is all about innovation, so they decided to cut the cord.

The solution to this problem is called Apple Airpods. These are especially the same as headphones but without the cord. This wireless technology, the owner is able to stream the sound from the iPhone directly into the Airpods. And the Airpods stay firmly in the owner’s ears. This makes it easier for people to do thing such as exercise while listening to music. If the iPhone is in their pocket, there doesn’t have to be a long cord stretching all the way up to the owner’s ears.

Airpods have been out for just over a year. If interested, check them out today!

Apple Stock

admin | Technology

People love Apple products. I love Apple products and own numerous. I have an iPhone 6, 5, 4, and even the original one. I remember owning the iPod. iPhones have generally made the iPod old news. After all, people can simply stream music from their iPhone. Some people still like iPods because they are very small and good for listing to music while running or working out. If people love Apple products, people should love Apple stock too.

Apple’s stock, as of December 2017, is up 50% this year. That is a massive increase! That means if I bought Apple stock on January 1st on this year, with $10,000, I would not have $15,000. Apple is up 540% in the past 10 years. That is also a massive increase! That means, if I invested $10,000 10 years ago, I would have over $50,000 now! That is simply amazing.

Apple’s stock is near its all-time high. Actually, the entire market is at its all-time high. Congress is about to pass a tax bill which will lower the taxes of companies. This means that these companies will be able to hire more people, invest more money in their own companies, and buy back stock. When a company buys back stock, the stock price rises even higher. Therefore, even though the market is at all-time highs, it can climb much higher still. It’s a great time to get in the market, even still.

Apple is one of the greatest success stories for a publicly traded company. Apple is worth nearly $1 trillion. To most people, that number is unthinkable. That amount of money can buy entire countries! Apple will get richer. What about us? The way to get richer is to grow with Apple. Invest in Apple and, over time, witness a massive increase in monetary returns.

My iPhone 6

admin | Technology

Given that this is an Apple-related blog it might be a surprise that, in 2017, I still have an iPhone 6. “Blasphemy!”, some might scream. I get it. How could I be so far behind but still claim to be an Apple fan? The answer is simple, really. My phone still works great. And that’s one reason I love Apple!

Their products are great, their service is great, and their stock is at all-time highs. Speaking of Apple stock, if I had to choose between a new iPhone and their stock, I would probably choose the stock. It has been running a long-time rally for many years.

Let’s get back to my iPhone 6. Since then, Apple has released the iPhone 7, iPhone 8, and even the iPhone X (which is pronounced “ten”, for some reason). The only issue with my current phone is that I constantly have to delete or transfer unwanted pictures or videos. This is because the space on my phone is limited. I think the next time I upgrade my phone I will get one with more storage. It’s less hassle for me to not have to transfer pictures every few months. My partner at home health agrees with me.

The iPhone 6 comes in two sizes. I have the smaller of the two. But the one I have is still larger than the iPhone 5. When I decide to upgrade my phone, I will probably get the larger of the two screens. This is because I enjoy watching movies on my phone at times. Whether it’s YouTube or Netflix, I do enjoy a larger view display area when watching my favorite show.

My only dilemma is deciding when to upgrade. Since 2017 is coming to a close, I don’t see myself with a newer phone over the next few weeks. I think 2018 will, however, be the time I make the switch.

Technological Market

admin | Tech

When the corporation changed its name to Apple Inc in 2007, it opened up the brand to selling more products than just computers. The iPod was a hugely popular product that was released in 2001. It was used as a mp3 player for people to listen to music privately. Until mobile phones began acting as mp3 players, updated versions of the iPod were released periodically with newer designs, more storage, and more features. The iPhone was its next big product that gained instant success. iPhones were the start of the smartphone revolution that would flourish in a rapidly growing society; other technology companies began creating their own touch-screen smartphones to compete with Apple’s popularity. Apple continuously puts out newer versions of the iPhone to compete in the market. The introduction of the iPhone opened the door for even more touch-screen products like iPads. iPads also underwent updates similar to iPods and iPhones. Updated cameras, more storage, a friendlier user interface, and new sleek designs were introduced with each generation of products for each different product. Apple knew that in order to compete in the technological market, it would have to continuously upgrade its products to keep customers wanting more.

A landmark turning point for the company was when Steve Jobs retired from the title as CEO. Jobs faced health complications so a man named Tim Cook became the new CEO to take his place. Two years after that in 2013 Jobs passed away, ending a remarkable era in technological progression. Despite the changes and tragedies, Apple Inc continues to produce products that keep their customers dedicated fans of the company.


admin | Tech

Apple has become an iconic brand in society, offering its famous iPhones, iPods, iPad tablets, Mac computers, Apple TV’s, and more. Apple also has its own software system that is used on all its devices. Since the software is made by Apple, all devices that you own can all be connected to your own personal account. The software system that Apple uses for most of its devices is called iOS and the other software they use for products like their computers is called OS. The devices that use iOS are iPhones, iPads, iPod touches, Apple TVs, and Apple Watches.

Apple was founded in April 1976 by three men named Ronald Wayne, Steve Wozniak, and the well-known Steve. The startup name for the company was Apple Computers, Inc. but it has evolved into just Apple Inc. They launched the company publicly in 1980 and it faced immediate financial success. Over time, however, the company faced strong competition with other computer companies. Apple was charging higher prices for their products and their software faced many issues so companies like Microsoft could bring in more customers with their lower prices and more compatible software. This problem has persisted through history and into the present day – Apple products tend to be higher in price, the software is only compatible with Apple products, and its features and updates tend to follow behind other companies.

Apple Is Superior to Microsoft…

admin | Tech

These words may offend PC users or hippies, not in touch with the reality of the 21st-century technology war. Those that stay true to their original, often outdated, PC’s (Dell, Microsoft, etc.) are not visionaries. I know, I know, it’s a harsh statement but it’s true. Apple has released the latest gadgets and gizmos in 2017 which includes futuristic (and often Big Brother-like) additions to their iPhones, tablets and computers which far exceed Android’s cool, but not visionary tech world.

This website is dedicated to Apple’s products and their vision. If you are interested in contributing to our site, feel free to reach out to us here. But if you are a PC lover, don’t bother. (Just kidding…not really.) We will be publishing new content weekly in hopes to educate the older generation on the importance and insight that Apple has on shaping our future.